Meet the AI that runs your retention.
It watches every customer, catches the ones slipping away, writes the outreach, and wins them back — on its own, every day.
The output is revenue, not activity: customers who were drifting come back and buy again — each recovery attributed to the release that caused it, visible in your decision log.
Then silence.
Usage gone.
Every extra email and SMS blast burns your domain reputation and your list. Fatigue is the churn nobody attributes. BHASM sends fewer, better-timed messages — each one when the customer is ready.
Connect it once. It runs retention from there.
Most retention tools score who’s about to churn — then leave the outreach to you. BHASM scores when each customer is ready to buy again, writes the message, and sends at that moment.
Compare against your current stack →Everything a retention team does — handled.
Activation. Habit loops. Churn and resurrection. Cohort retention.
Activation
Each customer’s path from first purchase to second. The cohort that doesn’t make it back surfaces before they’re cold.
Habit loop
18 buyer archetypes. The engine knows a habitual reorder from a one-time buyer from a discount-led buyer — and times the next message accordingly.
Churn & resurrection
New, developing, active, drifting, dormant, lost. Every customer sits in one of six states, and each state gets its own cadence and message family.
Cohort retention
Day-7 to Day-90 curves per acquisition month. The engine reads where the cohort is bending and adjusts the next brief.
Proven by math, not prompts
Every score computed, every threshold derived, every hold reasoned. The message is written only after the math has fired — no model guesses in the decision layer.
Self-correcting
Every outcome teaches the engine. The reading for “ready to reorder” sharpens with every customer who comes back — or doesn’t.
Your campaigns and product drops still ship on your calendar. The engine works around them — setting the Retention on Autopilot cadence below, never overriding the campaigns above.
Recovered revenue, attributed
More revenue, fewer sends
A decision log, not a black box
Every send, hold, and skip is logged with its contributing factors. You can audit any decision the engine made — and overrule the next one.
We learn how you do retention. Then we run it — better.
BHASM reads 90 days of how you already run retention, then runs it the same way — without missing a window.
Anything not listed: webhook or a CSV of your last 90 days. Tool-specific adapters land in 4–6 weeks for the first paying client on a new platform.
Two-way when you switch it on. Write-back is off by default and enabled per tool. Turn it on and BHASM lands what it learns — health state, timing windows, send outcomes — on the contact record in HubSpot, Salesforce, Klaviyo, Pipedrive, Zoho, Shopify, and WooCommerce after every send and every weekly cycle. During Imprint’s 90-day observation nothing is written back at all. Your CRM stays the system of record; it just gets smarter.
Every message BHASM composes reads like your past sends. Not generic AI. Your phrasing, your register, your signature.
The intervals, day-of-week, and post-event timing your brand has historically used. BHASM respects them — then sharpens them.
What events you historically act on (cart abandon, day-N silence, replenishment cycle). BHASM catches the ones you miss in the same pattern.
Pick the door that matches where you are today.
The doors describe where you start, not what you get.
Last night, on a 247-customer base.
Illustrative sample — not live customer data
See what BHASM does with your customer right now.
No signup. No API call. Real category cycles, one input. For a full view on your own list, try the engine on real data →
Simplified demo — days silent measured against this category’s median cycle. The live engine reads five behavioural inputs per customer and derives each customer’s own cycle from their order history, not the category’s.
The engine runs instantly.
Early access. Real data. No roadmap promises.
A small cohort of D2C, SaaS, and B2B founders running BHASM on live customer data. Day-1 intelligence comes from public industry calibration — 62 verticals, 18 buyer archetypes, the safeguards. The Founders Club is the cohort whose customer-result data we’ll publish first. Not borrowed benchmarks, real numbers. No cost. No obligation.
- Full product on every tier, free during cohort
- Direct line to the founder, every week
- First-look at every feature before public
- Custom industry profile if yours is missing
- One 30-min cohort call per month
- Permission to publish anonymised recovery data
- Honest feedback, on the record, before launch
- Reference letter when the results come in